Congratulations small business owner!
You’ve done your homework and are finally ready to concentrate on improving your online presence this year.
Are you shopping around for firms that can help you get the ball rolling or keep up momentum in 2016?
The Rochester Business Journal recently released their annual 2016 Book of Lists which includes the top 10 Marketing Communication and Web Design Firms in Rochester. You won’t find Livadas Consulting on these lists because we’re not rolling in that kind of dough just yet. This isn’t a sour grapes type of post, we’re proudly standing apart from the bunch. Here are the top 10 reasons a new high-tech small business shouldn’t bother contacting the top 10 firms here in town.
Although they hate to admit it, traditional agencies haven’t and can’t evolve out of their comfort zone with traditional marketing tactics. This is why they’ll talk about how they are ‘going digital’ in poster-sized inserts in local newspapers, and share ideas about social media at local seminars instead of using social media itself. The whole “advertising hasn’t changed” spin-move is desperately inaccurate and unsustainable. These hammer-wielding dinosaurs keep insisting that everything is and will always be a nail. We predict that in the future, lists of Web Design Firms and Marketing Communication Firms will simply become one list called Marketing Firms.